Carwash Social Media Marketing
Social Media Marketing That Works While You Wash.
Built like a vintage ad agency and powered by modern tools. Co.Lab gives your carwash strategic social media power that’s smart, stylish, and always
on the air.
ON AIR
Manage all your social media accounts in one place with a platform built to make carwash marketing easy.
You’re on air!
WHAT'S INCLUDED:
✔ Full access to OhmCo's Co.Lab. This is a carwash social media studio to plan, create, publish, and track content.
✔ Connect unlimited social media accounts (multiple Facebook accounts, Instagram, Google, TikTok, LinkedIn & more!)
✔ 1 secure team logins (each additional login $3/month).
✔ AI-powered caption writer to make posting fast and easy.
✔ Built-in post approval system to review, approve, or request edits with your manager, marketing team, and/or investors before anything goes live.
✔ Post recycling tools and content library with tagging system to keep your content organized and your best content in rotation.
✔ Built-in UTM tracking and branded link shortener with tracking to get clear analytics on every post.
✔ Hashtag suggestion tool to boost your reach on current media trends.
✔ Organized content calendar with visual campaign tracking and scheduling notifications.
✔ Real-time analytics dashboard to track post performance.
✔ Light social inbox to monitor comments and messages.
✔ Built-in watermarking to protect your branded content.
✔ Manage and protect all your social media accounts (except Twitter — that’s an Elon thing, not an us thing).
WHO IT'S FOR:
• Carwash teams with someone in-house managing social
• Carwash Operators who want to DIY but need real tools to keep social media from being a fulltime job.
• Locations who value control, security, and speed for accessing digital accounts.
• Anyone tired of juggling logins and jumping between apps or who has lost social accounts with staff changes.
You bring the voice. We give you the studio. Co.Lab ON AIR is your all-in-one content command center.
ABOUT:
Yes — there’s a one-time setup fee and a 3-month minimum commitment. Why? Because organizing your accounts, securing your digital presence, and building a smooth workflow takes a little upfront elbow grease — but it’s worth it.
Co.Lab ON AIR lets you manage all your car wash’s social media in one place, with a smart, secure platform built for operators who want control without the chaos.
Whether you're a solo operator or have a team behind you, this DIY studio gives you everything you need to confidently plan, post, and protect your brand — no outsourcing required. It's power, precision, and peace of mind — all in your hands.
BROADCAST
Keep your carwash’s social media active, protected, and on-brand with weekly content and consistent, messaging across all platforms.
WHAT'S INCLUDED:
Includes everything in On AirPLUS+
✔ Access to a OhmCo's Social Media and Tech Support teams.
✔ 3 custom-designed posts per month (1 per week)
✔ Seasonal campaign tie-ins (holidays, promos, wash club pushes)
✔ 1x/month comment & message check-in
✔ Unlimited post scheduling + AI-powered content generation.
✔ Full analytics dashboard access through team logins.
WHO IT'S FOR:
• We built this for the self-serve/inbay automatic model but it’s for any carwash owners and/or managers who want consistent, professional content without doing it themselves.
• Operators who don’t have their own marketing department and just need a reliable team to keep social alive, aligned, and on-brand.
• Locations ready to stay visible in their local market with a steady, strategic posting schedule.
• Ideal for single-location washes or operators building toward growth
ABOUT:
The Broadcast package is your social media programming schedule. We take the wheel and ensure your brand stays active, aligned, and engaging — without you having to manage every post.
With weekly, customized content crafted and scheduled by OhmCo, your car wash gets consistent visibility and professional messaging across every platform — all backed by a strategy designed for the industry.
This package is ideal for staying present without hiring in-house help — and for building trust through every scroll while still keeping all marketing efforts, small, cost-effective, and manageable.
FREQUENCY
Turn up the volume with more content, more visibility, and more support. Designed to keep carwashers coming back.
WHAT'S INCLUDED:
Includes everything in On Air and Broadcast PLUS+
✔ 1 short-form video ad per month (edited from your footage — perfect for Reels, TikToks, and Stories)
✔ Up to 3 additional custom-designed posts per month (for a total of 5)
✔ 1 boosted post or ad/month ($75 ad spend included)
✔ Comments and message monitoring and/or emails to your to support customer check-ins.
✔ Monthly performance report with data insights + next-step suggestions or campaign suggestions and planning.
✔ 2 additional team logins (4 total; extra logins $3/month).
✔ Multi-location coordination support (up to 3 locations).
✔ Optional Add-Ons like a weekly feature in Car Wash Anything Vendor Day, a featured monthly in Talk Car Wash Vendor Day, or press releases to carwash media centers.
✔ Skip the queue and get priority access to OhmCo’s creative design team, ad planning support, technical help, and discounted campaign printing through our wholesale partners.
WHO IT'S FOR:
• Carwash operators who want to grow memberships and local traffic
• Multi-location washes looking for centralized, professional marketing support
• Owners who are ready to incorporate video and paid ads into their strategy
• Anyone looking for more frequent, higher-quality content with built-in performance monitoring
ABOUT:
The FREQUENCY package is built for growth. Whether you’ve outgrown basic posting or want to start running ads and adding video, this plan adds more touchpoints, more tools, and more reach — without adding hours to your day.
With custom content, short-form video, and weekly engagement tracking, your social channels won’t just stay active — they’ll start working harder for you.
More signal. More visibility. More customers.
CHANNEL ONE
Full service social media department. Manage all your social media accounts in one place with a platform built to make carwash marketing easy.
You’re on air!
WHAT'S INCLUDED:
✔ Full access to OhmCo's Co.Lab. This is a carwash social media studio to plan, create, publish, and track content.
✔ Connect unlimited social media accounts (multiple Facebook accounts, Instagram, Google, TikTok, LinkedIn & more!)
✔ 1 secure team logins (each additional login $3/month).
✔ AI-powered caption writer to make posting fast and easy.
✔ Built-in post approval system to review, approve, or request edits with your manager, marketing team, and/or investors before anything goes live.
✔ Post recycling tools and content library with tagging system to keep your content organized and your best content in rotation.
✔ Built-in UTM tracking and branded link shortener with tracking to get clear analytics on every post.
✔ Hashtag suggestion tool to boost your reach on current media trends.
✔ Organized content calendar with visual campaign tracking and scheduling notifications.
✔ Real-time analytics dashboard to track post performance.
✔ Light social inbox to monitor comments and messages.
✔ Built-in watermarking to protect your branded content.
✔ Manage and protect all your social media accounts (except Twitter — that’s an Elon thing, not an us thing).
WHO IT'S FOR:
• Carwash teams with someone in-house managing social
• Carwash Operators who want to DIY but need real tools to keep social media from being a fulltime job.
• Locations who value control, security, and speed for accessing digital accounts.
• Anyone tired of juggling logins and jumping between apps or who has lost social accounts with staff changes.
You bring the voice. We give you the studio. Co.Lab ON AIR is your all-in-one content command center.
ABOUT:
Yes — there’s a one-time setup fee and a 3-month minimum commitment. Why? Because organizing your accounts, securing your digital presence, and building a smooth workflow takes a little upfront elbow grease — but it’s worth it.
Co.Lab ON AIR lets you manage all your car wash’s social media in one place, with a smart, secure platform built for operators who want control without the chaos.
Whether you're a solo operator or have a team behind you, this DIY studio gives you everything you need to confidently plan, post, and protect your brand — no outsourcing required. It's power, precision, and peace of mind — all in your hands.
CUSTOM
A PREMIUM SOCIAL MEDIA PACKAGE WITH TEAM LOGINS, CONTENT APPROVALS, SECURE MARKETING PLATFORM, AND A DIGITAL MARKETING TEAM WITH DESIGNERS, WRITERS, & STRATEGISTS WITH SPECIAL HOLIDAY CAMPAIGNS.
WHAT'S INCLUDED:
Includes everything in On AirPLUS+
✔ Access to a OhmCo's Social Media and Tech Support teams.
✔ 3 custom-designed posts per month (1 per week)
✔ Seasonal campaign tie-ins (holidays, promos, wash club pushes)
✔ 1x/month comment & message check-in
✔ Unlimited post scheduling + AI-powered content generation.
✔ Full analytics dashboard access through team logins.
WHO IT'S FOR:
• We built this for the self-serve/inbay automatic model but it’s for any carwash owners and/or managers who want consistent, professional content without doing it themselves.
• Operators who don’t have their own marketing department and just need a reliable team to keep social alive, aligned, and on-brand.
• Locations ready to stay visible in their local market with a steady, strategic posting schedule.
• Ideal for single-location washes or operators building toward growth
ABOUT:
The Broadcast package is your social media programming schedule. We take the wheel and ensure your brand stays active, aligned, and engaging — without you having to manage every post.
With weekly, customized content crafted and scheduled by OhmCo, your car wash gets consistent visibility and professional messaging across every platform — all backed by a strategy designed for the industry.
This package is ideal for staying present without hiring in-house help — and for building trust through every scroll while still keeping all marketing efforts, small, cost-effective, and manageable.
TECH SUPPORT
Need help setting up your Google Accounts? Want to get started with paid ads? No idea what you look like online? Chances are, you have several remote tools because no single tool covers all your needs. Let us assist you in organizing and optimizing your accounts. Need assistance with Google setup? Email troubleshooting? Understanding why you have multiple hosting charges? Our remote IT support and tech solutions have got you covered.
2.5 HOUR MIN.
Wash Post Unlimited
MAKE SOCIAL MEDIA MARKETING EASY
Boost your car wash's success with our tailored social media marketing packages designed to keep your brand shining. Our platform offers UNLIMITED monthly posts, helping you outshine the competition and engage your audience. Let Co.Lab enhance your marketing efforts, so you can focus on making cars gleam! Enjoy a user-friendly, budget-friendly experience with time-saving features, all tailored for the car wash industry.
Get a FREE Social Media Calendar
Social Media Monitoring, Publishing, Analytics & more.
Social Media Marketing
Co.Lab
is your carwash’s secret weapon for social media! With easy scheduling, powerful analytics, and car wash pro support, we make social media marketing easy. Whether you have 1 or 100 locations,
Co.Lab
is affordable, user-friendly, and ready to shine!
- Unlimited Account Connections
- Unlimited Monthly Posting
- Pay for Designs, Not Posts
- Cloud-Based: Run Socials From Anywhere
- Awesome tech support (that’s us!)
- One Time Setup Fee = $399
- Platform just $58/Month
Add on Design, Tech Support, and Social Packages as needed. Check out our prices and book a demo!
co.lab plays nicely with...
Everything! Co.Lab is easy to use, affordable, and packed with powerful, time-saving features with support from carwash industry professionals.
Our Social Media Services
Every OhmCo customer needs something different, so we offer the flexibility of social media set-up and packages to make sure we are catering to your needs in the best way to optimize your wash and keep your carwash business running smoothly.
| Item | Points |
|---|---|
| Additional User Logins | 2 |
| Vendor Day Post | 3 |
| Text Post | 1 |
| Text & Image Post | 3 |
| Video/Animated Post | 6 |
| Holiday Specialty Graphics | 5 |
| Event + Post | 5 |
| Infographic Post | 8 |
| Newsletter Package (Email+Post+Blog) | 12 |
| Review Management | 4 |
| Account Header + Profile Picture Graphics | 3 |
| Bi-Weekly Strategy Meeting | 3 |
| Monthly Strategy Meeting | 2 |
FAQs
ABOUT OHMCO
OhmCo is all about marketing car washes. We're a social media marketing agency, a carwash website agency, a carwash signage company, and a carwash graphic design agency. OhmCo specializes in creating everything a carwash needs to communicate with their customers effectively.
ABOUT CO.LAB
Co.Lab is a social media management platform that offers robust scheduling, a simplified workflow, and built for car washes looking to significantly simplify their workload while amplifying results. It's easy to use, affordable, and packed with powerful, time-saving features with support from carwash industry professionals.
CARWASH SOCIAL MEDIA MARKETING
Looking to streamline your car wash's social media management? Co.Lab is your solution! designed for car washes, Co.Lab offers easy scheduling, a simplified workflow, and powerful features to boost results. OhmCo Carwash Marketing's collaboration with industry professionals ensures a smooth ride for your business. Shine bright with OhmCo and let us elevate your car wash with top-notch websites, digital marketing strategies, and innovative ideas to stand out in the industry.
SOCIAL MEDIA POINTS
With the variation in media types, it's become pretty complicated to apply the variations of social engagement in a way where everyone gets the value they pay for (while being fairly compensated for their time). So we worked super hard to assign points to each service based on estimated time and value. Customers can choose the types of media and services they want using their allocated points, providing flexibility and customization for their social media management needs. Adjustments may be required based on specific project requirements or actual time taken for completion. To get started, look over the different options and let us know if you have any questions.
DISCLAIMER
FAQsJust because we gotta... we try to always be as fair as possible, but as you know, all prices are subject to change without prior notice due to currency fluctuations, CHANGES IN INDUSTRY PRICING, AD COSTS, AND CHANGES IN SUBSCRIPTION PRICES. Additional work outside of social media package (add on campaigns, last minute content changes, video editing, etc.) will be billed at our agency rate.
PAID ADS
Get A QuoteAll Paid ads are for SET-UP FEE ONLY. CUSTOMER MUST APPROVE AND MONITOR AD COST. All prices are subject to change without prior notice due to currency fluctuations, CHANGES IN INDUSTRY PRICING, AD COSTS, AND CHANGES IN SUBSCRIPTION PRICES. additional work outside of social media package (add on campaigns, last minute content changes, video editing, etc.) will be billed at our agency rate.
OWN YOUR OWN DATA
Secure Your Socials
Every journey begins with a single step. Whether you are initiating your presence on social media, launching a new business and in need of establishment, or grappling with overwhelming social media management and seeking assistance, our primary focus is to develop and enhance and secure your existing (or new) social media profiles.
Enhance Security With Co.Lab
SECURE, CREATE & OPTIMIZE YOUR SOCIAL MEDIA ACCOUNTS
Encryption
& SSO
We prioritize social media account security with robust encryption and Single Sign-On (SSO) solutions. We encrypt all data both in transit and at rest, ensuring that even if a malicious party gains access to our database or intercepts network traffic, they cannot view the raw data because it is encrypted with a secret private key.
Single Sign-On (SSO) enhances security by allowing users to access multiple applications with a single set of credentials. This reduces the number of attack surfaces, encourages stronger passphrases, streamlines the user experience by eliminating the need for multiple logins, increases software adoption rates, and frees up IT resources by reducing password-related support calls.
Account Optimization
Have you started a new business or are you looking to organize and secure your existing social media accounts? Account optimization is key to security. As we build new accounts, clean up, and delete old accounts, we protect sensitive business information by safeguarding personal and business data from unauthorized access.
By preventing potential damage to your brand's image caused by hacked accounts or malicious content, we create a cohesive brand across multiple social media platforms. This process also reduces the risk of disruptions caused by account takeovers or cyberattacks, ensuring your online presence remains strong and secure.
Reduce Vulnerabilities
Encouraging proactive security measures is crucial for reducing vulnerabilities in social media marketing. By promoting regular updates and implementing stringent security practices, we ensure that your accounts remain optimized and secure. This approach safeguards personal and business data from unauthorized access and breaches, protecting sensitive information effectively.
We also address vulnerabilities related to third-party OAuth tokens, which pose security risks. We never transmit OAuth tokens to the front end of the application. These tokens are always encrypted when sent to third-party social media providers to enhance the security of your social accounts.
Free Up IT Resources
Simplify login process with fewer passwords and accounts, saving time and IT resources. Co.Lab lets users access multiple applications with one set of credentials, reducing password-related issues so your IT team (or person) can focus on critical tasks instead of resolving password problems. Efficiently manage social media accounts for quicker onboarding and offboarding.
Streamline the management of social media accounts and make onboarding and offboarding quicker and more efficient. Easily add or remove team members, ensuring that accounts are safe and correct without redundant efforts or time wasted searching for credentials. Prevent security gaps and save IT time for other projects.
